BFCM READY BLUEPRINT

No Hacks. Just a Clear Plan to Maximize Holiday Sales.

Join our expert-led program and transform your e-commerce business with ongoing strategies and insights to elevate your success!

BFCM Ready Blueprint – CORE (Pay in Full) $647
BFCM Ready Blueprint – CORE (Payment Plan) $197
BFCM Ready Blueprint – VIP (Pay in Full) $947
BFCM Ready Blueprint – VIP (Payment Plan) $297
BFCM BluePrint 2024

Two Ways to Join

CORE Program — starts at $197

For the self-starter who wants the plan and the accountability.

Weekly live group trainings + Q&A

Private Skool community + replays

Templates, SOPs, and step-by-step checklists

Personalized critique of your BFCM landing page plan

Payment Options:

Pay in full: $647 (Save $50)

Payment plan: $197 today + $250 on Oct 1 + $250 on Nov 1

VIP Program — starts at $297

(Only 10 Seats Available)

For the entrepreneur who wants the plan, the accountability, and my eyes on everything.

Everything in CORE

Three private 1:1 strategy sessions (Sept, Oct, Nov)

Priority review of your copy, flows, and landing page plan

Live BFCM landing page working session + final review

Payment Options:

Pay in full: $947 (Save $50)

Payment plan: $297 today + $350 on Oct 1 + $350 on Nov 1

BFCM READY BLUEPRINT:

Your step-by-step plan to crush Black Friday–Cyber Monday — even with a small team and limited budget.

Get ready to elevate your e-commerce success with The BFCM Ready Blueprint Program!


This ongoing program is designed to help e-commerce entrepreneurs like you thrive in the competitive online landscape.

BFCM Success Blueprint: 13 Weeks to a Profitable Q4

Start Date: September 1, 2025

Duration: 13 weeks (Sept 1 – Dec 1, 2025)

Live Sessions: Weekly inside a private Skool community (replays included)

Instructor: Pamela J. Booker — Founder of Koils by Nature, Klaviyo Partner, Shopify Expert



No Fluff. No Hacks.

Just a step-by-step plan to get your store BFCM-Ready.

You’ve got Shopify. You’ve got Klaviyo.

Now you need a clear plan, the right tools, and someone to walk you through exactly what to do every single week so you can have your biggest Q4 yet — even if you’re working with a tight budget and a small team.

This is a done-with-you program built for entrepreneurs who may not have extra cash to throw at agencies,

but have time, grit, and a willingness to implement.

By the end of this program, you’ll have:

A BFCM-ready landing page plan that you or your team can build fast

Email & SMS flows that run like a money machine

A clean, segmented Klaviyo account so you send the right messages to the right people

A rewards + reviews setup that builds loyalty and repeat sales

A holiday campaign calendar so you’re never scrambling for what to send



What We’ll Cover

Email & SMS Flows

Welcome, Abandoned Checkout, Browse Abandonment, Post-Purchase, Win-Back

Segmentation That Sells

Target your VIPs, recent buyers, high-intent browsers, and lapsed customers

Reviews & Rewards

Set up systems that get more reviews and reward your best customers

BFCM Landing Page Guidance

I’ll give you the layout, sections, copy prompts, and checklist so you can build it (or have your VA build it) without guesswork

Holiday Campaign Strategy

A ready-to-use calendar so you know what to send, when to send it, and how to make it convert



Program Structure

Weekly Live Training + Q&A inside our private Skool community

Action steps + templates delivered each week so you can implement right away

Replay library so you can work at your own pace

Accountability threads to keep you moving forward

VIP Tier: Monthly 1:1 sessions (Sept, Oct, Nov) for personal guidance and feedback



Who This Is For

Shopify store owners who have Klaviyo but aren’t using it to its full potential

Entrepreneurs who can put in the work instead of paying big agency fees

Brands that want a repeatable system for holiday success year after year

Anyone tired of scrambling last-minute for BFCM campaigns



Why This Works

I’ve helped 50+ brands generate over $30M in additional revenue using Klaviyo + Shopify — and most of them weren’t huge companies.

They were entrepreneurs just like you:

Limited resources

Small teams (or a team of one)

A store that could perform but needed the right systems

This program works because it’s practical, step-by-step, and designed for people who are ready to implement right away.



Enrollment Closes: August 30, 2025 at 11:59 PM ET

Program Runs: Sept 1 – Dec 1, 2025

Black Friday: Nov 28, 2025

Cyber Monday: Dec 1, 2025


Easy Payment Options

CORE Payment Plan Version

Secure your spot in the BFCM Ready Blueprint – CORE program for just $197 today. Get 13 weeks of step-by-step training, resources, and support to prepare your Shopify & Klaviyo store for Black Friday–Cyber Monday — even with a small team and tight budget.



VIP Payment Plan Version

Secure your spot in the BFCM Ready Blueprint – VIP program for just $297 today. Get everything in CORE plus 1:1 strategy sessions, priority feedback, and live working time with me to ensure your store is BFCM-ready. Only 10 VIP spots available.

BFCM Ready Blueprint – CORE (Pay in Full) $647
BFCM Ready Blueprint – CORE (Payment Plan) $197
BFCM Ready Blueprint – VIP (Pay in Full) $947
BFCM Ready Blueprint – VIP (Payment Plan) $297

Meet Pamela J. Booker

With over 20 years of expertise in technology and e-commerce, Pamela J. Booker is a seasoned leader dedicated to helping businesses thrive. As the CEO of eCommCTO, Pamela has played a pivotal role in scaling e-commerce brands, including her own success story with Koils by Nature. Her strategic guidance has led over 30 e-commerce brands to achieve an additional $30 million in revenue through Klaviyo.


Pamela’s deep background in computer engineering, combined with her experience as a federal contractor and entrepreneur, uniquely positions her to bridge the gap between technical knowledge and e-commerce success. Through the BFCM Blueprint Program, Pamela is committed to equipping you with the tools and strategies needed to excel during the crucial holiday season and beyond.

Welcome to a journey towards growth and success!


What You'll Get

Expert-Led Weekly Zoom Calls

Gain insights directly from industry leaders and get your questions answered.

Private Skool Group

Network and collaborate with other ecomm professionals in our exclusive community.

Special Guest Appearances

Learn from top figures in the industry during our special guest sessions.

Proven Strategies for Success

Master the best practices for BFCM with actionable strategies and proven techniques.

Success Stories

    Frequently Asked Questions

    • What does the program include?

      Our program offers Expert-Led Weekly Zoom Calls, access to a Private Facebook Group, Special Guest Appearances, and Proven Strategies for BFCM success. You’ll get direct insights from industry leaders, networking opportunities, and actionable techniques to boost your e-commerce performance.

    • How do I pay for the program?

      You can join by purchasing the program through our Shopify store. There is a subscription option available for the 3-month program.

    • What if I miss a Zoom call or special guest session?

      Don’t worry! All Zoom calls and special guest sessions are recorded and made available for you to watch at your convenience. This way, you won’t miss out on any valuable insights or information.

    • When does the BFCM Blueprint Program start?

      The program starts on September 29, 2024.

    • Questions

      Please email us at pam@pamelajbooker.com or call us

    JOIN NOW